Daitona General Trading is one of the UAEs
leading cleaning supply companies.Ahmadaly Fazal, Managing Director and CEO,
traces the company’s journey over the years.
For any specialized professional organization,
quality, training, service and competitiveness are a sure recipe for success -
more so in an economy like Dubai. Daitona General Trading L.L.C. was set up in
Dubai by Ahmadaly Fazal, the Managing Director and CEO, just before the Gulf
War in 1991. He was following in the footsteps of his father, Late Habib Fazal
who had sold his 2-year old cleaning items business in 1984 to migrate to
In 2010, Ahmadaly Fazal was joined by his uncle
and now Partner, Nizar Karmali, who is well-known in the institutional
business. Today, Daitona General Trading employs 20 people who regularly
undergo training in different subjects to keep them abreast with the industry.
With his training background in a leading international organization, Karmali
spends some of his time preparing course materials for training the Daitona
Stock, logistics, and showroom: With
all orders being required by ‘yesterday’, having ample stock is crucial for
offering prompt deliveries. Daitona carries a large inventory in its four
warehouses in Sharjah and one in Dubai.
The future: The aim of Daitona
General Trading is to continue being a leading supplier of quality and durable
cleaning and janitorial equipment and accessories with focus on customer
From a company starting off with air
fresheners to one that sells all possible quality cleaning products (with the
exception of heavy machines), Daitona General Trading has certainly come a long
General Trading is one of the UAEs leading cleaning supply companies. vehicles
have been added to cope with the business growth and demands of the customers.
With three pickup trucks and one van, the company smoothly handles all
deliveries within UAE. Daitona took its first warehouse in Al Khabaisi. The
office was also within the warehouse. A year later, a display area was
dedicated to this space. With the growth of the company in 2004 to 2006,
Daitona acquired a full-fledged showroom cum office in Abu Hail, Deira. This
was the first of its kind in the UAE, then. Today, Daitona is a one stop shop
for all the cleaning and janitorial needs of its customers.
The Brands Daitona
Represent are: Hygiene
System, Vita , IPC Ready System Italy, IPC Pulex Italy, Mrbrush, KSI, Coronet,
Aricasa, Celtex, Papernet, AZ Hygiene, Scentpur, Nu Fresh, Fragmatic, HS
Chemicals, Cavallo, Baiyun Cleaning Etc...
Under the above brands we
have the following products…
Tel-04-297-7972 & 04-268-3390